Gottman, EFT, and Imago: An Overview of Popu Couples Therapy Models

Understanding Different Approaches to Couples Therapy

Couples therapy isn’t one-size-fits-all. Over the years, several evidence-based models have emerged to help couples improve communication, deepen emotional connection, and navigate conflict more effectively. Three of the most well-known approaches are the Gottman Method, Emotionally Focused Therapy (EFT), and Imago Relationship Therapy.

At Downtown Psychological Services, our clinicians are trained in multiple couples therapy modalities and often integrate elements from more than one approach. Understanding the differences between these models can help demystify what happens in couples therapy—and highlight why a flexible, tailored approach is often most effective.

The Gottman Method: Research-Driven Insights Into Relationships

The Gottman Method, developed by Drs. John and Julie Gottman, is grounded in decades of research on couples and relationship stability. Rather than focusing on theory alone, this approach identifies specific patterns that predict relationship satisfaction or distress.

Key Elements of the Gottman Method:

Observing communication and conflict patterns

Strengthening friendship and emotional intimacy

Improving conflict management skills

Reducing behaviors that erode trust and connection

In practice, Gottman-informed therapy emphasizes awareness and skill-building, helping couples better understand their interactions and develop healthier ways of relating.

Emotionally Focused Therapy (EFT): Attachment and Emotional Connection

Emotionally Focused Therapy (EFT), developed by Dr. Sue Johnson, is rooted in attachment theory. This model focuses on the emotional bonds between partners and how unmet attachment needs can shape recurring conflict patterns.

Core Concepts in EFT:

Attachment needs and emotional safety

Identifying negative interaction cycles

Increasing emotional responsiveness and attunement

Repairing emotional injuries within the relationship

EFT-informed couples therapy often focuses on deepening emotional understanding and helping partners experience one another as more emotionally available and supportive.

Imago Relationship Therapy: Insight, Empathy, and Growth

Imago Relationship Therapy, developed by Drs. Harville Hendrix and Helen LaKelly Hunt, explores how early relational experiences influence adult partnerships. This approach views relationship conflict as a meaningful signal rather than something to eliminate.

Central Themes in Imago Therapy:

Understanding unconscious relational patterns

Exploring early attachment experiences

Practicing structured, empathic dialogue

Using conflict as an opportunity for growth

Imago-informed work places strong emphasis on listening, validation, and insight, helping couples better understand each other’s inner worlds.

How These Approaches Work Together in Couples Therapy

While Gottman, EFT, and Imago differ in focus and technique, they share a common goal: helping couples build healthier, more secure, and more connected relationships.

In modern couples therapy, these models are often integrated rather than used in isolation:

Gottman offers research-based clarity around relationship dynamics.

EFT brings depth to emotional and attachment-based experiences.

Imago adds insight into long-standing patterns and meaning.

An integrative approach allows therapy to respond to the evolving needs of a couple over time, rather than adhering rigidly to a single framework.

Couples Therapy at Downtown Psychological Services

At Downtown Psychological Services, our clinicians approach couples therapy with both depth and flexibility. Some therapists work from an integrative framework, thoughtfully drawing from Gottman-informed, EFT-informed, and Imago-informed approaches. Others practice primarily from Emotionally Focused Therapy (EFT), grounding the work in attachment theory and emotional connection.

Across approaches, our focus remains consistent: understanding each couple’s relational history, current patterns, and emotional needs, and shaping the therapy process accordingly. Rather than applying a single method universally, our clinicians use their training and clinical judgment to meet couples where they are and adjust the work as the relationship evolves.

If you’re interested in couples therapy and would like to learn more about our practice, you can schedule a free 10-15 minute consultation call with a member of our team by filling out this form .